PLASTIC BOTTLE WATER WASTE AND HOW WE ARE SHIFTING THIS EPIDEMIC.
COME WITH US.
“MAKE YOUR WATERMARK”
When plastic presented itself to US in the 1950’s, it was considered nothing short of a miracle. In fact, it could be said that it unfixed social boundaries allowing us to consume in a different way. We went so far as to even celebrate its elasticity by way of Tupperwear parties. Yet with so many great inventions, we seem to have overshot our expenditure and used this divine material in such high abundance that we are now up against a waste epidemic that is affecting everyone – including you.
At Bib&Sola, we are lovers not fighters and we believe in coming together to create a community of consumers and corporates that purchase our glassware as a savvy alternative to plastic bottle water. Help to stop the waste HERE and NOW. Although there are many different plastic waste issues, we are zeroing in on the plastic water bottle industry and combatting the damage that has taken its toll on Mother Nature.
There are three organizations in particular that are doing PHENOMENAL work on this at present. One comes by way of a 19 year old who goes by the name of Boyan Slat. In 2013, he raised $2.5M through crowd funding to build an ocean cleanup that has the potential to remove 7,250,000 tons of plastic from the world’s oceans. Boyan is basically busy being a super hero.
The second comes by way of the power of story telling led by Annie Leanord, who has created a community of 750,000 people. The Story of Stuff develops brilliant videos that tell you what is really going on. It offers the real facts in what we need to know in order help make better decisions for our planet. They have recently launched their first community-generated campaign to reduce plastic pollution. So we like them a lot!
The third is the Whole World Water organization. Karena Albers and Jenifer Willig with the support of Richard Branson, David de Rothschild and other true environmental warriors, have created a business approach to our plastic water bottle extravagance – a campaign designed to unite the Hospitality and Tourism Industry on a non-competitive platform to eradicate this issue. With their own impressive history, they have dedicated years in the field of understanding how to make the world a better place. Not to mention, they are both super cool and fabulous.
All three are powerful in their individual stance and play off each other to make this change. Along with some poignant facts as to what we are up against, below you can see the videos to enhance your knowledge.
THE OCEAN CLEANUP
THE STORY OF BOTTLED WATER
WHOLE WORLD WATER
RICHARD BRANSON SUPPORTS WWW
1 BILLION FOR 1 BILLION
KNOW YOUR FACTS
- Enough plastic is thrown away each year to circle the earth four times.
- We currently recover only five percent of the plastics we produce.
- Plastic in the ocean breaks down into such small segments that pieces of plastic from a one liter bottle could end up on every mile of beach throughout the world.
- It takes 500-1,000 years for plastic to degrade.
- Billions of pounds of plastic can be found in swirling convergences in the oceans making up about 40 percent of the world’s ocean surfaces. 80 percent of pollution enters the ocean from the land.
- Virtually every piece of plastic that was ever made still exists in some shape or form (with the exception of the small amount that has been incinerated).
- The Great Pacific Garbage Patch is located in the North Pacific Gyre off the coast of California and is the largest ocean garbage site in the world. This floating mass of plastic is twice the size of Texas, with plastic pieces outnumbering sea life six to one.
- Plastic constitutes approximately 90 percent of all rubbish floating on the ocean’s surface, with 46,000 pieces of plastic per square mile.
- One million sea birds and 100,000 marine mammals are killed annually from plastic in our oceans.
- 44 percent of all seabird species, 22 percent of cetaceans, all sea turtle species and a growing list of fish species have been documented with plastic in or around their bodies.